Holm had a heart-to-heart with ex Kaylee Shepherd about the incident. "He said the story was 100 percent accurate," Shepherd, 21, told Us. "Jef said their relationship isn't what it seems. It's all basically for TV."
Despite that betrayal, the couple put on a major show of PDA for the past few weeks. But at a charity event Oct. 4 in Laguna Beach, Calif, Holm got flirty with a Maynard lookalike outside a restaurant. "He touched her hip and pulled her toward him," a witness told Us of the event, sponsored by Holm's company, People Water.
Maynard, a single mother to daughter Ricki, 7, was previously engaged to Brad Womack after appearing on season 15 of The Bachelor. The couple ended their relationship a few months after their season finished airing in March 2011.