Gisele Bundchen on Track to Make $1 Billion

USMagazine, Thursday, June 2, 2011, 3:32pm (PDT)
  • Beauty, brains and big bucks!

    Gisele Bundchen is on her way to becoming the world's first billionaire supermodel and the first self-made billionaire from her native Brazil, Forbes predicts.

    Why is the 30-year-old catwalker about to join the mega-rich? Bundchen, who has been featured on Forbes' Celebrity 100 list for 10 years, has been busy branding herself with a slew of projects: her lingerie brand Gisele Bundchen Brazilian Intimates, her skin-care line Sejaa Pure Skincare, and her line of sandals with Grendene.

    Forbes writes, "According to a recent report in Brazilian newspaper Folha de Sao Paulo, Bundchen could add as much as R$ 30 million ($19 million) per year to her estimated $45 million annual income." The 5-foot-11 beauty's successful earning strategy can be attributed to her owning a stake in these companies as opposed to solely licensing her name to the brands.

    In the 2011 Celebrity 100 list, Bundchen's $45 million figure landed her the No. 60 spot, while her New England Patriots quarterback husband Tom Brady, 33, holds down No. 55, bringing in $31 million. The high-earning power couple have an 18-month-old son, Benjamin.


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