Today, Seth Rogen was announced as the Roast Master for the Comedy Central Roast of James Franco.
PICS: Candid Celeb Sightings
The actors have been close friends since first teaming up on FOX's 1999 cult-favorite Freaks and Geeks, and have emerged as a go-to comedy duo as of late, collaborating on films such as Pineapple Express and This Is The End.
Franco joins an illustrious list of former Comedy Central roastees, which include Roseanne Barr, Charlie Sheen and Donald Trump.
The event, taping August 18, airs on Labor Day, Monday, September 2 at 10 p.m. ET/PT.
Related stories on ETonline.com:'Glee' Airs Video Tribute To Cory Monteith
'Carrie Diaries' EP Previews S2 & Samantha's Debut