Rumer Willis poses for star-heavy Badgley Mischka
NEW YORK (AP) -- Rumer Willis, the eldest daughter of Demi Moore and Bruce Willis, is turning her years growing up in front of the camera into career experience: Fashion house Badgley Mischka is choosing her as its newest spokesmodel.
Parent company Iconix Brand Group said Thursday that the 22-year-old will star in the spring ad campaigns for the high-end Badgley Mischka collection, the contemporary Mark & James label, footwear, handbags and swimwear.
Willis is known for an edgy style. Designers Mark Badgley and James Mischka describe her as "glamorous, youthful and fun."
Previous models for the celebrity-heavy brand include Mary-Kate and Ashley Olsen, Sharon Stone and Eva Longoria.
Find out everything you need to know about Caitlyn Jenner in two minutes.Watch Video »
Beauties & Beasts
From Lady Gaga to Allison Williams, check out these ladies with their furry companions!Watch Video »
Bares it All
"SYTYCD" star tWitch chats waxing for "Magic Mike XXL" and raps "The Fresh Prince of Bel-Air" theme song.Watch Video »
Find out all about Taylor Swift's cute date night and more on Replay hosted by Wonderwall's Kirby Kristen.Watch Video »
Beyonce does her best to prove that her family life is just perfect on today's Celebs Gone Social.Watch Video »
Jennifer Lopez brings the glam while spending time with her fam at Paris Fashion Week on today's Celebs Gone Social.Watch Video »
From Crowd Ignite