Adele has zeroed in on her fashion choice for her tour, which kicked off on Feb. 29 in Belfast, Ireland.
The "Hello" singer is wearing strictly Burberry while she belts out hit after hit after hit.
While she entertained her fans at her kickoff show, Adele donned a custom black silk gown by Burberry, which featured hand-embroidered sequins.
Us Weekly reports that Adele, not one for costume changes on stage, will exclusively wear the fashion brand during her entire tour, which features more than 100 shows around the world.
The tour goes through November 2016, so that's a lot of Burberry exposure!
The fashion house has designed a number of stunning ensembles for the tour, although the exact number isn't publicly known.
"It is a huge privilege to work with Adele," Burberry chief creative and chief executive officer Christopher Bailey said in a statement. "She is an incredible artist who I admire enormously for her approach to life, her sense of fun, her innate style and her massively powerful and moving voice and performance."
At her opening show, while donning her Burberry gown, Adele was the pitch-perfect blend of beauty and humor.
"I know some of you have been dragged along," she joked to told sold-out stadium, "But I'm going to win you over. Although some of my songs get a bit depressing."
According to the BBC, she first addressed the audience 15 minutes into the show, saying, "They told me not to talk for three songs so my nerves could calm a little."
Then, though, she spoke of everything from her perspiration, Bob Dylan and even motherhood.
"You should have seen me in the dressing room," she said. "I had to do an emergency shave on my legs."
BBC said the show featured no pyrotechnics, no video interludes, no backup dancers and, of course, no costume changes. Her Burberry gown hearkened back to old Hollywood glamor.
"It's not a Beyonce show," she told the crowd at one point.
All went well with the kickoff of the tour, though.
"This was the best way to kick off our world tour," Adele declared as she left the stage. "I could get used to this."
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