Eminem has turned one verse from an 18-year-old song into a full-fledged restaurant.
The rapper is set to open up a new Italian eatery in his native Detroit on Sept. 29, and he's calling the restaurant, what else, Mom's Spaghetti.
Slim Shady first rapped about Mom's Spaghetti in his 2002 single "Lose Yourself," which was featuring in the film "8 Mile."
"His palms are sweaty, knees weak, arms are heavy. There's vomit on his sweater already, mom's spaghetti," Eminem says in the song, which sat at No. 1 on the Billboard chart for three months in the early aughts.
"Moms spaghetti it's alllllll ready Detroit!," Eminem wrote on his Instagram page alongside a promo video.
The promo video encourages fans to "get your sweaters ready," which is a nod to the song.
A menu shows that the restaurant will feature multiple variations of Mom's Spaghetti, as well as a 'Sgetti Sandwich, which is pasta between two toasted slices of bread.
This isn't the first time Eminem has unveiled his food concept. In 2017, he promoted his "Revival" album with a Mom's Spaghetti pop-up show at a Detroit music venue. In April 2020, he also gave pasta to frontline workers in the height of the coronavirus pandemic.
The storefront is the first time Em will have a brick and mortar establishment dedicated to his pasta.
"We've had a lot of fun putting this project together with the folks at Union Joints, and the response from fans has been overwhelmingly positive," Eminem's manager, Paul Rosenberg, said in a press release. "The previous pop-ups were really a test for us to determine whether there was enthusiasm for a regularly-occurring Mom's Spaghetti spot that would be open all year long. We are really pleased to announce the arrival of the walk-up restaurant and adjacent upstairs store, called The Trailer, where fans can experience a uniquely-curated environment and obtain merch and other items from Eminem and his new pasta operation."