Hard Sell: The Top 12 Ineffective Celeb Ads
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5. We wonder if the marketing department for Yaz birth control considered all the girls on "The Hills" before finding their spokeswoman in Lo Bosworth.
Lauren Conrad? Too prudish.
Audrina Patridge? Too obvious.
Lo Bosworth? Innocuous, relatable, possibly extremely fertile. Perfect.
Speaking about her endorsement of the contraceptive, Lo said: "As a Gen Yer working in the entertainment industry, I need to be disciplined. I need to make sure I'm taking care of myself so nothing interrupts my day."
Hear that kids? Come work in the entertainment industry, where discipline amounts to working out with a trainer, eating lots of Pinkberry, and not getting knocked up!
From Crowd Ignite