Eau de bebe?

First-time father and French choreographer Benjamin Millepied strikes a seductive pose in his first ad for Yves Saint Laurent's L'Homme Libre cologne.

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Photographed by Patrick Demarchelier, the 34-year-old tells ELLE UK he's "happy and proud to have been chosen by Yves Saint Laurent, one of the world's most prestigious brands. I admire the world of this House, its elegance and modernity."

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Though this is Millepied's first fragrance campaign, his fiancee Natalie Portman, 30, is currently the face of Miss Dior Cherie. The couple welcomed son Aleph in early June.

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