By Molly Claire Goddard
8:20am PST, Feb 5, 2026
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In an Audrey Hepburn-inspired black and white photo, Meghan Markle is seen reading a pamphlet with the brand's name written on it. "As Ever is more than a brand — it's a love language," the text on the picture read. "Created by Meghan, Duchess of Sussex, As Ever welcomes you to a collection of products, each inspired by her long-lasting love of cooking, entertaining and hostessing with ease. This curated collection has been crafted to elevate your everyday and inspire moments of joy."
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Social media users were outraged, accusing Meghan Markle of copying Audrey Hepburn. "I guess she's trying to emulate Audrey Hepburn. As if!" one X user wrote.
"That's one seriously ugly hat. Completely bizarre photograph, even the positioning of her hands looks really strange and uncomfortable," a second wrote.
"She's trying to do Audrey Hepburn in Breakfast at Tiffany's. The hat has too small a brim, Audrey's was the same sort of shape but bigger," a third added.
"She's trying to look like Audrey Hepburn and has once again, FAILED MISERABLY," a fourth chimed in.
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Meghan Markle was also slammed for a lackluster restock of As Ever jam for Valentine's Day. "Our most-loved staples, however you like them. The best-selling raspberry spread we can't keep in stock is back and ready for your table," the message from the company read via
Daily Express. "Our crave-worthy strawberry spread is now available in singles and giftable trios, perfect for sharing with the ones you love. Opt for keepsake packaging for a delightful gift straight out of the box."
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Online users were outraged by Meghan Markle's lack of creativity to mark the holiday. "Are you joking? She puts zero effort into this. It's getting ridiculous now," one person wrote on X.
"Meghan Markle wants you to know THIS is her Valentine's Day collection. Nothing else. This is her at her best. She had a year to curate a Valentine collection, and this was what she came up with this?" a second said.
"So lame. Trying to get rid of all that extra inventory," another penned.
"NOBODY is going to buy Meghan's As Ever rubbish and that is exactly what it is. Substandard quality, overly expensive, lacking in value, small in size, nothing original, when is she going to get the message," a fourth chimed in.
