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He’s ready for his close-up!

Romeo Beckham is stealing hearts in his new Burberry Festive campaign, which launches in November.

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Having global style icons David and Victoria Beckham as parents, it comes as no surprise that the 12-year-old would catch the fashion bug. In the behind-the-scenes image, the smiling preteen dons a classic Burberry trench, draped with the label’s iconic printed check scarf.

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Christopher Bailey, Burberry’s longtime chief executive, was particularly moved by the good-mannered Beckham brood and Romeo’s abilities, according to Grazia.

“They’re an incredible family and I’m always impressed by Romeo’s enormously talented parents,” Bailey told the fashion website. “They’ve been able to bring up the most beautifully mannered kids and I’m full of admiration for that.”

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This isn’t the young Beckham’s first time in front on the camera. In 2013, he appeared alongside British fashion model Cara Delevingne in the brand’s mod-inspired ad campaign, wearing dark sunglasses and a bright purple mirrored trench coat.

What do you think of Romeo Beckham’s newest modeling gig? Tweet @UsWeekly using the hashtag #stylebyUs!