How hard is it for kids to get past the star-struck feeling of, "There's Matthew McConaughey, the actor I see on billboards and on the big screen"?
There's been less of that than you think. We made it very clear coming in that we weren't trying to say that women need to get in great shape and look like models, or guys need to get in great shape to look like athletes. We're not trying to inspire kids to become actors. We are talking about the simple things they can do to improve their health or enter the work force or learn a craft. We were never preaching or alluding to that they should be like me. They were never really star-struck with me and if they were they didn't show it. To the extent that they were excited or happy that me, or anybody, showed up and gave them time superseded any sort of, "Wow, you're a movie star."