Scorned MSNBC Host Begs Fans to Boycott Network

Former MSNBC host Tiffany Cross rushed to Joy Reid's defense after the network pulled the plug on The ReidOut.
Cross discussed the shock in an episode of her "Win With Black Women" podcast.

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Cross, whose show was canceled in 2022, implied that Reid's forced departure was due to her identity and politics.
"Don't watch where you're not welcome," Cross said in the Zoom call. "Don't shop where they won't hire you. Don't even hate-watch!"

MSNBC has been making various changes to its schedule, as they've reportedly struggled to maintain its audience.
"Don't believe the hype about the ratings," Cross said after Reid's goodbye message on Monday, February 24. "Her show was doing very well."


"You know whose ratings ain't doing well? Who ain't never got fired? Morning Joe. Joe Scarborough — They went to kiss the ring and they are still being elevated," Cross said, referring to Scarborough and Mika Brzezinski's meeting with Donald Trump after he was re-elected.

Last year, the Clark Atlanta alum opened up about losing Cross Connection.
Cross told her co-hosts on "Native Land Pod" it was "very abrupt and it was very intentional to my audience, my viewers, that you are not the type of viewers that the company cares about. I was devastated when my show was canceled. I was so sad."

Despite her disappointment, insiders hinted at there being tension between Cross and MSNBC before they parted ways.
An insider told Fox News that Cross was fired due to "repeated bad behavior on and off-air" and "bad judgment." 

Reid, Cross and many other journalists on MSNBC are vocal critics of Trump, but their views don't align with the president's fanbase.
"There are people in positions of power who do not like her opinions and truth-telling courage," Cross when discussing Reid's exit.
"When she spoke about what was happening in Gaza, among a lot of other things," Cross noted. "I am proud to call you my sister."

In the final episode of her show, Reid warned her fans about the far right.
"We begin tonight with what I think is the question. When you are in the midst of a crisis and specifically a crisis of democracy, how do you resist? When fascism isn't just coming, it's already here?" Reid began.

Reid's time on MSNBC came to an end, but she hoped her viewers will continue their quest for knowledge.
"So, what, if anything, can you do about it?" she asked. "For one thing, you can try to learn from history, from what people in this situation, in countries around the world and in America have done before. As my friend Rachel Maddow always says, history is here to help."